„Trade fair catering is an essential element for customer care and a delicious way to get in touch with visitors“ - the advertising slogan from a huge catering-company. But If you now think of tasteful sushi -or dango-bits at your next visit on Japanese exhibitions, I can tell you: Better prepare a lunchbox.
Exihibitions without assistants is like sushi without soy sauce – it´s possible, but everybody would miss the spice. At least, somebody has to draw the visitors interest for the booths – and the first attetion is mostly to the female booth assistants. During my travellings through Japanese exhibitions, I saw many different kinds of booth assistants and figured out a rough division in three categories.
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